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  • Writer's pictureSaurabh Kumar

Top UI UX Design Trends in 2024

As we move into 2024, UI/UX design trends is changing significantly. We carry along from functionality or stabilizing a concept to adjusting user’s behavior and fulfilling the requirements of the audience is more challenging than before.

Top UI UX Design Trends

Here are some trends that might bring some changes in the industry. In case you are a UI UX designer getting inspired, still figuring out the difference between UI and UX Design or the owner of a product looking to push forward your brand, these UI UX design trends of the 2024 article are definitely for you.

This article includes the latest trends, technologies, and tools that define the digital experience with perfect solutions and opportunities for improvement.

Some UI/UX design trends are:

Artificial Intelligence for UI UX(AI)

AI for UI UX Designers
Img Credit: Google Images

AI is already turning out to be a big name in UI UX design trend. Artificial Intelligence facilitates designers for color palettes and drawing personas. Designers are busy designing personalized interfaces and creating sites that approve content for users. AI even works in photo editing apps to change images and edit backgrounds.

Here are two ways in which UI UX designers can generate AI

Automate regular tasks  AI can do repeated regular tasks for the design process. AI can do these time-requiring processes easily. AI can resize images and make responsive designs.

AI saves a lot of time for the designer allowing them to be creative and give importance to user research and testing.

Customize User Experience  AI can customize a user’s experience according to the user’s requirements.

Some of the features of AI that every UI UX designer should use:

Adaptive User Interfaces These interfaces can adapt to changes. It can adjust to the user’s preferences and device.

Virtual Assistants These tools can give guidance and support to users. They can do tasks easily and accurately.

Content customization AI can customize content according to the user’s behavior and interests.

With AI, designers can create better products that are more engaging and good for users. UI is good enough to help us design and interact with digital products.

As AI continuously improves with its innovative tools, we might see designers making even better user experiences.

Cross-platform Experience

Cross-platform UI UX design trend is not all new, it will go into a different gear in 2024. Instagram has improved its desktop version to function better on large-screen monitors. YouTube has also transformed it into a different format, making it more friendly to handheld devices. However lots of junior designers are still not good with cross-platform UX but not to worry, Design Clan brings a well-designed UI UX Design Course with 1:1 mentorship sessions.

A new trend is coming with the cross-platform experience. The apps should be good enough to give the users good content that they enjoy.

Location-based Experience 

Location-based experience is becoming a lot popular. The apps will provide a user-friendly design and users will give importance to experiences that are personalized and convenient with less effort. 

AI develops the future of location-based experience. Designers can track user behaviour. It can also help product teams track user preferences and suggest places and events.

Animated Icons  

Animated icons begin in Apple apps. You might look for solid icons or outline icons, now it’s the right time to fill variations into your visual elements. Get started in your new life with your interface with animated icons.

3D Elements 

Add 3D elements to your job. You can envision complex data, build a UX, or promote your brand. 2024 will be an exciting year for such interfaces.

3D enables designers to think from the user’s point of view and add depth that lets users in. Midjourney also plays an important role.

Emotional Intelligent Design

Emotionally Intelligent Design is about making services and products according to the user’s emotions. It admits the aspects of human interaction with technology. Emotionally intelligent designs are empathetic error messages.

Emotional intelligent design includes:


Knowing the User’s requirements and emotions. This includes considering the user’s point of view, emotions, and feedback throughout the whole design process.

Think beforehand

It's about foreseeing and concluding the user’s emotions and requirements. This can include the use of data or user research to foresee user reactions and work accordingly to certain problems.

Getting Feedback

It involves giving feedback to users, responding to their actions, and communicating well. This includes the use of language and interaction that connects with the user.


It's about making interfaces that will work according to the user’s emotions and his requirements. This might include features such as customization options, personalization, or content that reacts to the behaviour of the user.


This includes spotting a different range of users with dissimilar emotional responses, backgrounds, and requirements. The comprehensive design makes it possible for products to be emotionally connected to the audience.

Moral Consideration

This involves making moral design decisions regarding the implication of products and services, giving importance to emotional impact. Bad doings should be avoided giving importance to the well-being of the users.

Giving Importance to Typography

The latest typography should be big, bold, and capitalized. It's easy to get the user’s attention. Even big names use capitalized bold typography. UI/UX designers may use different styles to get the user’s attention. You can also use thin, condensed, capitalized lettering for soft approaches.


Glassmorphic Design

It takes the idea from frosted glass-like elements and provides transparency and the frosted glass concept into digital interfaces. This can be used in UI/UX elements i.e. on cards and modals. 

This trend is quite fresh. It has certain cycles. The tendencies work on each cycle according to our preferences. 

Trends of Augmented Reality (AR)

AR is quite popular and has been on the trend for several years. However, after its introduction Visual Pro presentation, people will like it more. With the help of this technology, you can combine the physical world with the digital world. So, people can use your product in a better way. AR also enables you to have educational apps and projects.

Trends of Parallax effect

This effect is all visual. It allows you to create depth in a website or app. The scrolling adds depth to the user interface creating it to be more visual. It functions with the background, middle ground, and foreground elements at different speeds providing three-dimensional space.

With this trend, importance should be given to responsiveness to different designs. Mobile users must have the best experience.

Trends of Brutalism

It's quite a controversial approach to web design. Architectural brutalism is all about Stark and raw concepts or aesthetics.

In the present time, this trend will get modularity and separate semantic blocks. You can customize size contrasts on the text and photos. You can bring contrasting elements on the backgrounds. 

Trends of Hyperrealism

With this trend you will be able to make interfaces and experiences according to the real-world objects and environments in a life-like manner. The trend is all about branding and applications. It aims to have engaging user experiences.

Its features are 3D modeling and advanced animations, which help users feel like they are connecting with physical objects. It increases brand loyalty.

Trends in WebGL WebGL will allow 3D to be more accessible in 2024. It is a javascript for 3D and 2D graphics in web browsers. It is about 3D illustrations, animations, and engaging user experience. Use Design tools like Spline to work on three-dimensional forms in web design.

Trends of Algorithmic Grids

With the help of this, convert long reads into several areas to grab the viewer’s observation. Give the long read equal importance. 

7 Algorithmic grids are there for designing website pages. You can support the natural and diagonal movement from the viewer’s point of view. There is also a grid with higher vertical blocks.

Trends of Extended Reality(ER)

Adidas, Walmart, and Instagram use ER. These companies train employees through realistic simulations and allow users to get products at home and connect with people.

  • ER includes concepts such as Augmented reality(AR) and Virtual reality(VR). With AR you will be able to non-digital items whereas VR is related to a computerized world.

  • With VR and AR, you can design for 3D spaces pairing with a headset. Designers will look for holography and audio augmentation and designing for WebXR. UI/UX designers must make good designs for these platforms in the right way.

  • ER must have good interconnectivity, great coordination, and exceptional learning experiences.

  • AR and VR are 3D and are used worldwide so designers must be familiar with designing for virtual platforms in a better way. 

Trends of Changing Job Markets

In the tech job department, the industry will take a big change in 2024. The industry is undergoing a big change because of the pandemic. Companies are making hard decisions that lead to layoffs.

We have seen layoffs in 2022 and 2023 with many tech companies getting affected. Engineers were mostly affected and user researchers noticed this changing demand.

Factors that led to the layoffs in the tech industry

  • Digital solutions and hypergrowth went down in 2020-2021.

  • The global economy did not come up as predicted.

  • UI/UX designer now goes into saturated job markets. Both fresher and experienced candidates face new challenges.

  •  Companies with hypergrowth now have to hire more UI UX Designers.

  • UX designers are affected by the industry’s downfall. UI/UX roles may not be considered as important as technical roles. Even though the industry has undergone a big change in recent times, the opportunity for UI/UX designers with companies is still on the downside.

  • Companies are not giving importance to design leaving designers on the downside. Importance is given to contractor roles and emerging technologies like AI.

  • Despite such problems, UI UX designers are still not out of the map. With economic changes also new demand arises. The change from innovation to maintenance offers a big opportunity for designers.

Designers can survive in the challenging job market with the following:

  • Should have good coordinating and communication skills.

  • Designers must diversify their skill sets

  • Keep yourself updated with the latest trends and Skills with Design Clan Blog

  • They should use AI for the best, rather than taking it as a challenge.

  • Designers should express themselves with the language of the business.

For entry-level designers, changing your career will take time. Use your previous experience to get a UI/UX job. You should have good quality in your work rather than quantity. Your job application must show your experience and interests and you should know the company and the role well.

If you don’t have a job you can take projects for local businesses and begin your project. You can join a design clan community which is a great area to start with.

Web 3.0

It's in its starting stage. It gives importance to AI and technologies to process information. It is built by a tech company and makes a shared and good web environment. This emphasizes 3D graphics and advertising to help users.

  • The metaverse tracks the future which connects with VR technology with a web. Metaverse will have a big impact on the functions and interactions of our society. 

  • Designers can host UX events. These technologies will enable more device interconnection.

  • While designing various platforms, designers should make them more accessible. UX copy should be interpreted with AI. 

  • 3D graphics will be more used in websites, apps, and tools.

The pandemic has led designers to work remotely. Many designers have taken full advantage of it and taken it as an option. 

  • Remote work is where employees do not work in office buildings. They work at home. It is also called distance working or flexible workplace. UI UX designers can work remotely. 

  • Remote work might suit designers and turn out to be the latest UI/UX Design trend.

  • Worked for many years from home designers will get an idea of how the remote work fits them. Designers can do Zoom meetings. UI UX Designers through remote work can give an advantage to their clients and workers who will find their working habits more enjoyable. A flexible schedule and work balance will bring success to a company. 

  • Remote working designers can organize seminars and lectures and take advantage of Web 3.0 and Metaverse to host designers.

Trends of not using codes With the help of the latest No Code tools do not need to know code to use them. It uses a graphic user interface(GUI). GUI uses icons for user interaction and visual indicators. It would be wrong to say that coding is not required, but the developer has already programmed the code, the user just needs to drag and drop. 

  • Figma and WebFlow are some no-code tools in UI/UX design.

  • With no code tools, designers now don’t have to rely on developers to create apps and web designs. Developers will make the code tools to help designers. 

  • With these latest trends in 2024 go and join UI UX design course.

Thanks for learning with Design Clan. Please feel free to reach out to us in case of any suggestion

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